{"id":17796,"date":"2026-03-18T16:01:37","date_gmt":"2026-03-18T14:01:37","guid":{"rendered":"https:\/\/imaginox.com\/novinky\/wellness-produkty-pro-hotely-co-opravdu-zalezi\/"},"modified":"2026-04-13T10:12:20","modified_gmt":"2026-04-13T08:12:20","slug":"wellness-produkty-pro-hotely-co-opravdu-zalezi","status":"publish","type":"post","link":"https:\/\/imaginox.com\/cs\/novinky\/wellness-produkty-pro-hotely-co-opravdu-zalezi\/","title":{"rendered":"Wellness produkty pro hotely: Co opravdu z\u00e1le\u017e\u00ed"},"content":{"rendered":"

Dne\u0161n\u00ed hotelov\u00ed host\u00e9 si vyb\u00edraj\u00ed mnohem uv\u011bdom\u011bleji ne\u017e d\u0159\u00edve \u2014 hledaj\u00ed m\u00edsta, kter\u00e1 jim nab\u00eddnou skute\u010dn\u00fd odpo\u010dinek, ne jen form\u00e1ln\u00ed z\u00e1zem\u00ed. Wellness u\u017e d\u00e1vno nen\u00ed \u201enice to have\u201c, ale kl\u00ed\u010dov\u00fd faktor, kter\u00fd ovliv\u0148uje rozhodnut\u00ed o rezervaci, v\u00fdsledn\u00e9 hodnocen\u00ed i to, zda se host vr\u00e1t\u00ed.<\/strong> Hoteli\u00e9\u0159i, kte\u0159\u00ed investuj\u00ed do kvalitn\u00edch wellness \u0159e\u0161en\u00ed, tak ve skute\u010dnosti investuj\u00ed do pozice sv\u00e9ho hotelu na trhu. Ot\u00e1zkou ale z\u016fst\u00e1v\u00e1: kter\u00e9 prvky maj\u00ed skute\u010dn\u00fd dopad a na co se p\u0159i jejich v\u00fdb\u011bru zam\u011b\u0159it?<\/p>\n

Wellness produkty: v\u00edc ne\u017e vybaven\u00ed \u2014 z\u00e1klad z\u00e1\u017eitku hosta<\/strong><\/h2>\n

V hotelov\u00e9m prost\u0159ed\u00ed pojem wellness produkty<\/strong> zdaleka neznamen\u00e1 jen dopl\u0148ky. Jde o komplexn\u00ed soubor stavebn\u00edch, technologick\u00fdch a designov\u00fdch prvk\u016f, kter\u00e9 spole\u010dn\u011b tvo\u0159\u00ed wellness z\u00f3nu: baz\u00e9ny, sauny, parn\u00ed l\u00e1zn\u011b, v\u00ed\u0159ivky, kneippovy chodn\u00edky, relaxa\u010dn\u00ed prostory i souvisej\u00edc\u00ed technick\u00e9 z\u00e1zem\u00ed.<\/strong> Kl\u00ed\u010dov\u00e9 je, \u017ee tyto prvky mus\u00ed fungovat jako celek \u2014 jejich kvalita a vz\u00e1jemn\u00e1 prov\u00e1zanost rozhoduj\u00ed o tom, zda host vn\u00edm\u00e1 wellness jako autentick\u00fd a hodnotn\u00fd z\u00e1\u017eitek, nebo jen jako nutnou sou\u010d\u00e1st nab\u00eddky.<\/strong><\/p>\n

Data i praxe ukazuj\u00ed, \u017ee hotely s promy\u0161len\u00fdm wellness konceptem dosahuj\u00ed vy\u0161\u0161\u00edch cen za noc a stabiln\u011bj\u0161\u00ed obsazenosti b\u011bhem cel\u00e9ho roku. Investice do wellness se ale vypl\u00e1c\u00ed pouze tehdy, pokud odpov\u00edd\u00e1 charakteru hotelu, c\u00edlov\u00e9 skupin\u011b a celkov\u00e9 koncepci. Generick\u00e9 \u0159e\u0161en\u00ed zapadne. Naopak wellness navr\u017een\u00e9 na m\u00edru se st\u00e1v\u00e1 v\u00fdrazn\u00fdm prvkem identity hotelu.<\/strong><\/p>\n

Nerezov\u00e9 baz\u00e9ny jako kl\u00ed\u010dov\u00fd prvek wellness: hygiena, odolnost a reprezentativn\u00ed design<\/strong><\/h2>\n

Mezi nejd\u016fle\u017eit\u011bj\u0161\u00ed wellness prvky v hotelov\u00e9m segmentu pat\u0159\u00ed nerezov\u00e9 baz\u00e9ny \u2014 a\u0165 u\u017e jde o klasick\u00e9 vnit\u0159n\u00ed baz\u00e9ny, v\u00ed\u0159ivky nebo efektn\u00ed infinity baz\u00e9ny s p\u0159epadovou hranou. Nerezov\u00e1 ocel vynik\u00e1 svou odolnost\u00ed, hygienickou nez\u00e1vadnost\u00ed i vizu\u00e1ln\u00ed \u010distotou. Nevznikaj\u00ed zde probl\u00e9my typick\u00e9 pro jin\u00e9 materi\u00e1ly<\/strong> \u2014 \u017e\u00e1dn\u00e9 odlupov\u00e1n\u00ed f\u00f3lie, \u017e\u00e1dn\u00e9 por\u00e9zn\u00ed povrchy ani ztr\u00e1ta barevnosti. I po letech intenzivn\u00edho provozu si baz\u00e9n zachov\u00e1v\u00e1 sv\u016fj p\u016fvodn\u00ed vzhled, co\u017e je pro hotel z\u00e1sadn\u00ed v\u00fdhoda.<\/p>\n

Velkou p\u0159ednost\u00ed je tak\u00e9 mo\u017enost kompletn\u00edho p\u0159izp\u016fsoben\u00ed. Nerezov\u00e9 baz\u00e9ny na m\u00edru<\/a> lze navrhnout p\u0159esn\u011b podle prostoru i designov\u00e9ho konceptu hotelu.<\/strong> Do konstrukce lze integrovat mas\u00e1\u017en\u00ed trysky, RGB LED osv\u011btlen\u00ed, automatick\u00e9 posuvn\u00e9 sklen\u011bn\u00e9 st\u011bny nebo p\u0159epadov\u00e9 hrany pro infinity efekt<\/strong>. V\u0161e je sou\u010d\u00e1st\u00ed n\u00e1vrhu od sam\u00e9ho za\u010d\u00e1tku \u2014 nikoli dodate\u010dn\u00fd dopln\u011bk. Pr\u00e1v\u011b tato \u00farove\u0148 individualizace odli\u0161uje skute\u010dn\u011b kvalitn\u00ed wellness \u0159e\u0161en\u00ed od b\u011b\u017en\u00fdch, univerz\u00e1ln\u00edch variant.<\/p>\n

\"Elegantn\u00ed<\/p>\n

Sauny a parn\u00ed l\u00e1zn\u011b: srdce ka\u017ed\u00e9 wellness z\u00f3ny<\/strong><\/h2>\n

Bez sauny si dnes kvalitn\u00ed wellness nelze p\u0159edstavit<\/strong> \u2014 a\u0165 u\u017e jde o m\u011bstsk\u00fd \u010dty\u0159hv\u011bzdi\u010dkov\u00fd hotel, nebo luxusn\u00ed horsk\u00fd resort. Nab\u00eddka v t\u00e9to kategorii je \u0161irok\u00e1: od klasick\u00e9 finsk\u00e9 sauny p\u0159es bio-saunu a parn\u00ed l\u00e1ze\u0148 a\u017e po kombinovan\u00e9 infra-bio sauny \u010di pln\u011b individu\u00e1ln\u011b navr\u017een\u00e9 saunov\u00e9 prostory, kter\u00e9 se st\u00e1vaj\u00ed p\u0159irozenou sou\u010d\u00e1st\u00ed hotelov\u00e9 architektury. Ka\u017ed\u00fd typ oslovuje jinou skupinu host\u016f a vy\u017eaduje specifick\u00fd p\u0159\u00edstup k n\u00e1vrhu i technick\u00e9mu \u0159e\u0161en\u00ed.<\/strong><\/p>\n

Sauna na m\u00edru<\/a> nen\u00ed katalogov\u00fd produkt<\/strong> \u2014 je to prostor, kter\u00fd je p\u0159esn\u011b p\u0159izp\u016fsoben dispozici, designu i provozn\u00edm po\u017eadavk\u016fm konkr\u00e9tn\u00edho hotelu. Vytv\u00e1\u0159\u00ed atmosf\u00e9ru, kter\u00e1 odpov\u00edd\u00e1 charakteru m\u00edsta, a z\u00e1rove\u0148 spl\u0148uje n\u00e1roky na intenzivn\u00ed ka\u017edodenn\u00ed provoz. Stejn\u00fd princip plat\u00ed i pro parn\u00ed l\u00e1zn\u011b: kombinace vlhk\u00e9ho tepla, aromaterapie a kvalitn\u00edch materi\u00e1l\u016f, jako je p\u0159\u00edrodn\u00ed k\u00e1men nebo matn\u011b kart\u00e1\u010dovan\u00e1 nerezov\u00e1 ocel, prom\u011b\u0148uje tuto \u010d\u00e1st wellness v pr\u00e9miov\u00fd z\u00e1\u017eitek.<\/strong><\/p>\n

Pr\u00e1v\u011b tyto prvky pat\u0159\u00ed mezi nejzapamatovateln\u011bj\u0161\u00ed \u010d\u00e1sti pobytu \u2014 host\u00e9 si je spojuj\u00ed s konkr\u00e9tn\u00edm hotelem a \u010dasto je aktivn\u011b vyhled\u00e1vaj\u00ed i p\u0159i pl\u00e1nov\u00e1n\u00ed dal\u0161\u00ed dovolen\u00e9.<\/p>\n

\"Exkluzivn\u00ed<\/p>\n

Venkovn\u00ed wellness a kneippov\u016fv chodn\u00edk: p\u0159idan\u00e1 hodnota, kter\u00e1 d\u011bl\u00e1 rozd\u00edl<\/strong><\/h2>\n

Venkovn\u00ed wellness prvky b\u00fdvaj\u00ed p\u0159i pl\u00e1nov\u00e1n\u00ed hotelu \u010dasto opom\u00edjen\u00e9<\/strong> \u2014 p\u0159itom pr\u00e1v\u011b ony dok\u00e1\u017eou v\u00fdrazn\u011b zv\u00fd\u0161it atraktivitu cel\u00e9ho konceptu. Kneipp\u016fv chodn\u00edk, venkovn\u00ed v\u00ed\u0159ivky, ochlazovac\u00ed baz\u00e9ny i p\u0159\u00edrodn\u00ed relaxa\u010dn\u00ed z\u00f3ny p\u0159in\u00e1\u0161ej\u00ed mo\u017enost roz\u0161\u00ed\u0159it wellness nejen prostorov\u011b, ale i z\u00e1\u017eitkov\u011b. Kneipp\u016fv chodn\u00edk zasazen\u00fd do pe\u010dliv\u011b upraven\u00e9 hotelov\u00e9 zahrady nen\u00ed jen terapeutick\u00fdm prvkem \u2014 st\u00e1v\u00e1 se m\u00edstem, kter\u00e9 hosty p\u0159irozen\u011b l\u00e1k\u00e1 ven, podporuje pohyb a prodlu\u017euje jejich pobyt ve wellness z\u00f3n\u011b.<\/p>\n

Kontrastn\u00ed st\u0159\u00edd\u00e1n\u00ed tepla a chladu podle Kneippovy metody aktivuje krevn\u00ed ob\u011bh, posiluje imunitu a ide\u00e1ln\u011b dopl\u0148uje saunov\u00e9 ritu\u00e1ly.<\/strong> V kombinaci s venkovn\u00edm nerezov\u00fdm baz\u00e9nem nebo samostatn\u011b stoj\u00edc\u00ed v\u00ed\u0159ivkou vznik\u00e1 komplexn\u00ed z\u00e1\u017eitek. Takov\u00e9 \u0159e\u0161en\u00ed oslovuje jak hosty hledaj\u00edc\u00ed intenzivn\u00ed kontrast po saun\u011b, tak letn\u00ed n\u00e1v\u0161t\u011bvn\u00edky, kte\u0159\u00ed cht\u011bj\u00ed relaxovat v kontaktu s p\u0159\u00edrodou. V\u00fdsledkem je wellness nab\u00eddka, kter\u00e1 zvy\u0161uje atraktivitu hotelu po cel\u00fd rok a otev\u00edr\u00e1 ho \u0161ir\u0161\u00edmu spektru klientely.<\/p>\n

\"Zapu\u0161t\u011bn\u00e1<\/p>\n

Pl\u00e1nov\u00e1n\u00ed: na co by si m\u011bli hoteli\u00e9\u0159i d\u00e1t p\u0159i v\u00fdb\u011bru opravdu pozor<\/strong><\/h2>\n

Kvalitn\u00ed wellness nevznik\u00e1 jako sou\u010det drah\u00fdch prvk\u016f, ale jako promy\u0161len\u00fd celek. V\u0161echno za\u010d\u00edn\u00e1 z\u00e1sadn\u00ed ot\u00e1zkou: kdo je c\u00edlov\u00fd host? Jin\u00e1 \u0159e\u0161en\u00ed pot\u0159ebuje business hotel ve m\u011bst\u011b, jin\u00e1 horsk\u00fd resort zam\u011b\u0159en\u00fd na rodiny nebo wellness turisty<\/strong>. Pr\u00e1v\u011b od t\u00e9to definice by se m\u011bl odv\u00edjet v\u00fdb\u011br jednotliv\u00fdch prvk\u016f \u2014 typ baz\u00e9nu, druh sauny, kneippova za\u0159\u00edzen\u00ed i podoba relaxa\u010dn\u00edch z\u00f3n.<\/p>\n

Stejn\u011b d\u016fle\u017eit\u00fd jako samotn\u00fd v\u00fdb\u011br je i partner, kter\u00fd projekt realizuje. Zku\u0161en\u00fd v\u00fdrobce wellness \u0159e\u0161en\u00ed nen\u00ed jen dodavatelem, ale pr\u016fvodcem cel\u00fdm procesem<\/strong> \u2014 od \u00favodn\u00ed anal\u00fdzy a n\u00e1vrhu p\u0159es detailn\u00ed pl\u00e1nov\u00e1n\u00ed a\u017e po instalaci a uveden\u00ed do provozu. V hotelov\u00e9m provozu toti\u017e nerozhoduje jen design, ale i spolehlivost, snadn\u00e1 \u00fadr\u017eba a dostupnost servisu \u010di n\u00e1hradn\u00edch d\u00edl\u016f. Wellness, kter\u00e9 funguje bez komplikac\u00ed, je z\u00e1kladem ka\u017edodenn\u00ed spokojenosti host\u016f.<\/p>\n

Wellness produkty od IMAGINOX: \u0159e\u0161en\u00ed na m\u00edru pro n\u00e1ro\u010dn\u00fd hotelov\u00fd provoz<\/strong><\/h2>\n

IMAGINOX se specializuje na n\u00e1vrh a v\u00fdrobu wellness \u0159e\u0161en\u00ed<\/a> <\/strong>z vysoce kvalitn\u00ed nerezov\u00e9 oceli pro hotely, resorty a profesion\u00e1ln\u00ed wellness centra. Ka\u017ed\u00fd projekt je navr\u017een individu\u00e1ln\u011b \u2014 s d\u016frazem na dlouhou \u017eivotnost, odolnost a bezprobl\u00e9mov\u00fd provoz. A\u0165 u\u017e jde o infinity baz\u00e9n s panoramatick\u00fdm v\u00fdhledem, vnit\u0159n\u00ed baz\u00e9n s integrovan\u00fdmi mas\u00e1\u017en\u00edmi prvky nebo komplexn\u00ed saunov\u00fd sv\u011bt, v\u0161e vznik\u00e1 v \u00fazk\u00e9 spolupr\u00e1ci s klientem a s respektem k architektu\u0159e i provozn\u00edm po\u017eadavk\u016fm.<\/strong><\/p>\n

V\u00fdsledkem jsou \u0159e\u0161en\u00ed, kter\u00e1 nejen perfektn\u011b funguj\u00ed, ale z\u00e1rove\u0148 vytv\u00e1\u0159ej\u00ed siln\u00fd vizu\u00e1ln\u00ed i emo\u010dn\u00ed z\u00e1\u017eitek. Referen\u010dn\u00ed projekty, jako je Hotel Bergwelt Grindelwald ve \u0160v\u00fdcarsku<\/a> (dr\u017eitel DACH Spa Award v kategorii \u010dty\u0159hv\u011bzdi\u010dkov\u00fdch hotel\u016f) nebo Al Nin Hotel & Spa v italsk\u00e9m Livignu, ukazuj\u00ed, jak z\u00e1sadn\u00ed roli mohou kvalitn\u00ed wellness prvky hr\u00e1t: formuj\u00ed charakter hotelu, zvy\u0161uj\u00ed spokojenost host\u016f a st\u00e1vaj\u00ed se sou\u010d\u00e1st\u00ed identity, kter\u00e1 hosty p\u0159irozen\u011b p\u0159itahuje zp\u011bt.<\/p>\n

V\u00edce informac\u00ed o wellness produktech \u0161it\u00fdch na m\u00edru pro v\u00e1\u0161 hotel najdete na <\/span>www.imaginox.com\/cs\/<\/a><\/h2>\n","protected":false},"excerpt":{"rendered":"

Dne\u0161n\u00ed hotelov\u00ed host\u00e9 si vyb\u00edraj\u00ed mnohem uv\u011bdom\u011bleji ne\u017e d\u0159\u00edve \u2014 hledaj\u00ed m\u00edsta, kter\u00e1 jim nab\u00eddnou skute\u010dn\u00fd odpo\u010dinek, ne jen form\u00e1ln\u00ed z\u00e1zem\u00ed. Wellness u\u017e d\u00e1vno nen\u00ed \u201enice to have\u201c, ale kl\u00ed\u010dov\u00fd faktor, kter\u00fd ovliv\u0148uje rozhodnut\u00ed o rezervaci, v\u00fdsledn\u00e9 hodnocen\u00ed i to, zda se host vr\u00e1t\u00ed. Hoteli\u00e9\u0159i, kte\u0159\u00ed investuj\u00ed do kvalitn\u00edch wellness \u0159e\u0161en\u00ed, tak ve skute\u010dnosti investuj\u00ed […]<\/p>\n","protected":false},"author":18,"featured_media":14422,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-17796","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-cs"],"acf":[],"yoast_head":"\nWellness produkty pro hotely: Co opravdu z\u00e1le\u017e\u00ed \u2248 IMAGINOX<\/title>\n<meta name=\"description\" content=\"Wellness produkty - Nerezov\u00e9 baz\u00e9ny, sauny a v\u00ed\u0159ivky na m\u00edru - odoln\u00e9 a individu\u00e1ln\u011b p\u0159izp\u016fsoben\u00e9 ka\u017ed\u00e9mu hotelu. 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